Executive Team

Claude Bigras, Director, President and CEO

Since 1982, Mr. Bigras has spent his career in the construction, janitorial and facility maintenance industry. He joined GDI in 1994 and later became a major shareholder in 1998. Over the years, he has held many positions, and became President and CEO of GDI in December 2004. In his role as President and CEO, Mr. Bigras has overseen GDI’s significant organic and acquisition based growth, leading GDI to become the largest janitorial services company in Canada, and one of the largest in North America. Through his leadership, perspective and experience, Mr. Bigras has driven the development of the Company’s key financial strategic planning, and brings with him an exceptional track record of disciplined capital allocation and strategic acquisitions. Mr. Bigras holds certificates in Finance and Management from École des Hautes Études commerciales in Montréal.

Stéphane Lavigne, Senior Vice-President and Chief Financial Officer

Mr. Lavigne joined GDI in September 2016 after a year with IPL Inc., where he occupied the positions Executive Vice-President and CFO from July 2014 to July 2015 and President and CEO following the sale of the company from August 2015 to October 2015. Prior to his positions at IPL Inc., Mr. Lavigne held the position of Senior Vice-President, Corporate Business Development and M&A from January 2014 to June 2014 and Vice-President, Strategic Initiatives, Finance and IT from June 2012 to December 2013 with Superior Energy Group, a subsidiary of Superior Plus Corp. Mr. Lavigne joined Supremex Inc. in 1991 and occupied various positions including Vice-President and CFO from January 2006 to May 2012. Mr. Lavigne started his career with KPMG in 1988 and holds a Bachelor degree from Université du Québec à Montréal and is a member of the Ordre des comptables professionnels agréés du Québec (CPA).

Ahmed Boomrod, Chief Operating Officer, USA

Mr. Boomrod has over 25 years of experience in the facility services industry and oversees the Company’s Great Lakes region in the United States, along with the food sanitation operations across North America. He was the Vice President of Operations and ran the aircraft services with OMNI, before becoming an owner of the company prior to its merge with the Company in 2015.

Robert Crozier, President, Atlantic Region

Mr. Crozier joined GDI in 2011 and is currently the President of its Atlantic Region division. In this role, he oversees all operations in Atlantic Canada and assists GDI’s senior management with respect to ongoing corporate matters. Mr. Crozier began his career with Modern Building Cleaning and has been in the janitorial services industry in Atlantic Canada since 1981. In 1989, Mr. Crozier was named General Manager for Atlantic Building Cleaning, before ultimately purchasing the firm in 1995. Under his guidance and oversight, Atlantic Building Cleaning grew to become the largest janitorial services company in Atlantic Canada, before ultimately being sold to Empire Maintenance and ultimately, to GDI in 2011. Mr. Crozier is a member of the board of directors of RediShred Capital Corp, a publicly traded company for which he previously served as CEO. He holds a bachelor’s degree in Business Administration from Mount Saint Vincent University in Halifax, Nova Scotia.

Fred Edwards, Chief Marketing Officer

Mr. Edwards joined the GDI team in 2013 as President, Western Canada and in 2019 moved on from that role to become the Chief Marketing Officer for the GDI group of companies. Fred has over 35 years of experience in the janitorial services industry. Prior to joining GDI, Fred was the President & CEO of Servpro Cleaning (Calgary) Inc., which he grew to become one of the largest full service providers in Alberta. From 2013 to 2018, Mr. Edwards was the President of Western Canada, and during that time, GDI became the largest service provider in the West. Fred has served as a board member for BOMA Calgary, and is currently a board member for The BOMA Calgary Foundation, while also being the largest individual contributor to the Foundation. He is an active member of the Calgary community and supports multiple charities around the city.

David Hinchey, Senior Vice President, Strategic Development

Mr. Hinchey joined GDI in 2014 as its Senior Vice President, Strategic Development after a 14 year career in the investment banking industry. Prior to joining the Company, he served as Managing Partner of Milton Capital Partners Ltd., an advisory firm providing mergers and acquisitions and capital markets advisory services to public and private companies, where he specialized in the facility services industry for several years and provided merger and acquisition advisory services to the Company since 2011. From 2009 to 2011, Mr. Hinchey served as Managing Director, Investment Banking of Laurentian Bank Securities Inc. At the Company, he is responsible for the Company’s mergers and acquisitions activities and strategic business initiatives. Mr. Hinchey holds an MBA from McGill University and is a CFA charterholder.

Daniel Lindsay, President, Western Canada

Mr. Lindsay joined GDI in 2010 as Vice President and during his 15 year career he has worked his way through the ranks to become the President of the Western Region. In this role, he oversees the operations throughout the region and provides support and mentorship to all Branch Managers with a strong focus on innovation, growth, continuous improvement and service excellence. Mr. Lindsay holds an MBA from the Australian Institute of Business and sits on the Board of Directors for BOMA Calgary.

Michael Masse, Chief Operating Officer, Canada

Mr. Masse joined GDI on March 5, 2018 as Chief Operating Officer. Mr. Masse is a key member of the senior management team and is based out of the Toronto office. As COO he is responsible for the development and execution of goals covering operations, employees, financials and customer relations, while overseeing the daily Canadian operations of GDI. Mr. Masse has more than a decade of experience in the contract service industry and most recently as the President of Food Services responsible for Eurest Dining Services, Restaurant Associates, Canteen and Group Compass Quebec. Along with his extensive skill set and list of accomplishments, he has excelled in management, team building and strategic planning. He has the acumen, rigor and knowledge needed to unite his team behind a common vision and drive their engagement toward success.

Mike Murray, President, Central Canada

Mr. Murray joined GDI in July 2018 as Senior Vice President, Central Canada, was appointed Executive Vice President, Central Canada Region on December 1st, 2018 and then President, GDI Central Region in April 2019. Mr. Murray is a key member of the senior management team based out of the Toronto office. As President, Mr. Murray has an overall responsibility for all elements of operations, employee development and financial growth. Mr. Murray joined GDI with more than 20 years’ experience within the service and facility industry. Most recently, he was responsible for contract management with Healthcare Services Group and Compass Group Canada. Mike’s drive for customer service, balanced with company objectives has led to a successful career with a proven track record for client retention and growth.

Craig Rudin, President, Superior Solutions Group LTD

Mr. Rudin joined GDI in January of 2015 as the CEO of their manufacturing and product distribution business. He has spent the last 30 years in the chemical manufacturing and distribution businesses. Starting out with his family at Huntington Labs which was sold to Ecolab, Craig went on to manage the Canadian Professional Products business for Ecolab an multinational chemical manufacturing business, later moving to their head office in Minnesota where he lead their business development and M&A activities for their janitorial cleaning segment. In 2002 Craig joined Unisource Worldwide, a $6 billion wholesale distribution business when Bain Capital purchased the business from Georgia Pacific Corporation. He held numerous roles at Unisource working with Bain to rationalize and improve the performance of the business most notably as senior Vice-President of business development and SVP/General Manager Canada. Prior to joining GDI Craig was the CEO for the America’s for Asia Pulp and Papers Tissue division. He has extensive international business experience in turn around management, sales & marketing, manufacturing, M&A and business development. He holds a bachelor’s degree in Economics from Carleton University and is a graduate of the executive management program at the Wharton School of Business.

Craig Stanford, President, Ainsworth Inc.

Mr. Stanford started his career in 1981 as a field technician with Honeywell. He held various management positions with several companies involved in the maintenance and repair of building systems. Craig had a 15-year career with Honeywell in field operations, sales, and management. Craig was Regional Director of Honeywell from 1990 to 1995. Craig held various senior manager positions with Stannair, Enbridge, and Direct Energy from 1995 to 2006. He also held the position of President of Modern Niagara HVAC Services from 2009 to 2013. Craig joined Ainsworth, a subsidiary of GDI, in November 2016, following the acquisition of Airtron. He became president of Ainsworth after the acquisition. Previously, Craig held the position of President of Airtron from 2013 to 2016.

Avi Steinberg, President, Franchises Group

Mr. Steinberg is responsible for the management and expansion of the Franchise Group, which includes Modern Cleaning. Prior to joining GDI, he developed long-term growth strategies and led large M&A initiatives for Iron Mountain. He also worked as a management consultant at McKinsey & Co. and founded a college marketing business that grew to reach 3 million students at nearly 250 campuses across North America. Mr. Steinberg holds a Bachelor of Science degree in Management from McGill University and a Master of Business Administration degree from Kellogg School of Management at Northwestern University.

Jocelyn Trottier, Executive Vice-President of GDI Integrated Facility Services Inc. and President of GDI Services (Quebec) L.P.

Mr. Trottier re-joined GDI in March 2016 as Executive Vice-president of GDI, as well as President of GDI Services (Québec) L.P. where his responsibilities include managing GDI’s janitorial operations in the Québec market. Mr. Trottier is a highly qualified manager with more than 33 years of experience in senior management positions in commercial real estate, the hotel industry and retail sales. Throughout his career, he has acquired a multidisciplinary expertise, particularly in the areas of operations management, human and financial resources, and strategic planning. Mr. Trottier worked at GDI as Chief Financial Officer from March 2009 until October 2012 and since then, as Executive Vice-President and Chief Financial Officer of Kevlar Group Inc., a real estate developer and manager in Québec. He was also Vice-President, Finance and Administration of a major real estate developer, builder and manager in the Montreal region specializing in retirement homes. From 1988 to 2000, he was the owner of a consulting firm specializing in the interim management of companies. Mr. Trottier was a director of Dacha Capital Inc., an investment corporation listed on the TSX Venture Exchange from 2007 to 2009. He also served as a director from 1996 to 2001 of Les Restaurants Sportscène inc. listed on the TSX, as well as for several other private corporations. Mr. Trottier graduated with a degree in business management from the University of Sherbrooke in 1982 and is a member of the Ordre des comptables professionnels agréés du Québec (CPA).